Bell & Ross BR01-94 Pro

By Florian Matrion - June 4, 2010
BR01-94 Pro Diaporama
The BR01 with its direct aircraft clock origins and respectable size of 46mm x 46mm, has become the icon of Bell & Ross :  it's a radical watch, which promises to make an impact on anyone. 
Exclusive! review of the BR01-94 Pro. Manufacturer data, photos, editor's opinion and watch retail price on thewatchobserver.co.uk
Editor's opinion
56/100
Users' rating
63/100

 

This Titanium "Pro" variation is more refined than the other BR's with a very 'industrial' look : highly crafted case and hands, a reviewed dial  ... Despite its name, it seems more suited to a dinner in town than a commando operation.

 

A good manufacturing quality of the case

The "Pro" case has a new enhanced bezel with an original and beautiful "sun" brushed finishing. As always with Bell & Ross, the manufacturing quality of the case is good. But the titanium grade 2 used is likely to damage more easily than a grade 3 or 5.

The hands are wonderful : with their alternately sanded and polished surfaces, they seem more inspired by the dashboard of a supercar than an aircraft gauge panel.

The 46mm side of a BR01 are not for all wrists. But very short lugs make it much easier to wear.

 

About the straps

Despite the reasonable weight, comfort with the rubber strap is not optimal, which isn't really up to the watches standard. It is too rigid and low quality (with a very "plastic" look and traces of moulding). It definitely does not accentuate the watch.

Luckily the 2nd nylon canvas bracelet provided is a real success : it fits well with the "military" look and comfort is excellent. It is just unfortunate that the buckle is PVD steel and not titanium.

 

Despite its name, it seems more suited to a dinner in town than a commando operation.

 

A readability which is not as good as you might expect from a BR

The disappointment of this BR01 “Pro” is readability : the very large hands mask chronograph counters and matching colours do not allow intuitive time reading.

The night-time legibility is no better : the brightness diminishes very quickly, and the key hands are almost identical when aligned with the indexes. If you do manage to see them, you'll have great difficulty telling one from another...

This is particularly surprising as the BR01 "classics" are among the most legible watches on the market !

 

 

Conclusion

At the end of the day, the radical design of BR is very endearing.
But the emphasis seems to have been on the look rather than on its practicality.
It's a great watch if you want to look like a pilot. But maybe less so if you want to be one...

The price of this "Pro" version is a bit salty : € 500 more than the BR01-94 Titanium "classic" which is already € 1000 more expensive than the steel version...

If you like the BR, take the time to choose your model : Bell & Ross offers a wide range of different models !
The BR01-92 models are for instance a highly recommendable alternative at a lower price.

 

The + :

  • distinguished and original look
  • original construction of the case
  • good finishing

 

The – :

  • dial design does not facilitate readability
  • titanium Grade 2
  • high price compared to other models in the BR range

 

Further information :

  • journalist's wrist size = 17 cm
Slideshow
6 pictures to see this watch in all its angles
Click on one photo to enlarge the watch gallery
  • BR01-94 Pro
  • BR01-94 Pro
  • BR01-94 Pro
  • BR01-94 Pro
  • BR01-94 Pro
  • BR01-94 Pro

Manufacturer data

Brand Bell & Ross
Model name BR01-94 Pro
Reference number BR01-94 Pro
Case material Titanium
Case diameter (without crown) 46 x 46 mm
Case diameter (crown included) 46 x 50 mm
Movement type Automatic
Calibre Unspecified by the manufacture
Calibre base ETA 28-94
Functions Second
Minute
Hour
Date
Chronograph
Crystal Single-face crystal with anti-reflective coating
Power reserve ability 42h
Transparent back No
Lug width 24 mm
Length from lug to lug 55 mm
Case thickness 12,7 mm
Water resistant 100 m
Strap material Rubber
Clasp type Pin buckle
Clasp type Titanium
Total weight 129 grammes
Retail price France at 2010/06/04 5,500.00 € calc

Editor's opinion 56/100

Confort (/15) 10
more Movement (/20) 8.5
Movement Optimisation / Garnishment (/5) 1
Ease of handling and adjustment (/5) 4
Movement control proceeded by the Manufacture / horlogical awards (/3) 1
Power reserve ability (/2) 1
Complications (/5) 1.5
more Finishing (/20) 12.5
Dial finishing (/6) 4
Case finishing (/6) 4.5
Quality of garnishment / caseback engraving quality (/2) 1
Crystal quality (/4) 2
Clasp finishing (inner and extern) (/2) 1
more Practicality (/20) 12
Diurnal legibility (/5) 3
Night legibility (/4) 2
Water resistant (/3) 1
Strap : ease of size adjustment + ease of substitution (/4) 2
Clasp : quality and safety (/4) 4
more Bonus (/10) 4
Limited edition (/3) 0
Watch delivered with several straps (/2) 1
Quality of the watch box (/1) 1
Portability with shirtsleeves buttoned (/2) 0
Goodies included (/1) 1
Understandability of the brochure (/1) 1
Value for money (/15) 9
When to wear it ?
For a dinner downtown

Users' rating 63/100

Confort (/15) 10
Movement (/20) 12
Finishing (/20) 14.5
Practicality (/20) 13
Bonus (/10) 5
Value for money (/15) 9.5
Rate this watch
  • Captcha